Apple Officially Announces September 10 Press Event

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Invitations go out for the company's September 10 media event, where the new iPhone is likely be announced.

It's official: On September 10, Apple will hold a press event at which it's expected to announce a new iPhone (or two). "This should brighten everyone's day," the official invitation reads. Apple will hold the event at its Cupertino campus at 10 a.m. PT. No word on whether Apple will stream the announcement, which will likely include the new iPhone 5S and possibly a 5C budget version.