5 Lessons From OMGPOP's Huge 'Draw Something' Sale To Zynga
The obvious lesson from Zynga's purchase of OMGPOP yesterday is that the games industry is still very much a hits-driven business. And when you're the giant in the business and a small startup like OMGPOP has a smash hit, it's easier to buy the hit than try to replicate it. That's why Zynga was happy to part with up to $210 million, reportedly, for…