Live Drawing SXSW: How to Harvest Consumer Intent from the Social Web

We’re all drowing in tweets, Facebook shares, plus ones and pins, but how do consumers follow those trails to act? With so much signal, it’s all noise. At this session, panelists AJ Vaynerchuck, Edward Boches, Farrah Bostic, Jeff Janer and Jolie O’Dell, shared their wisdom to help businesses discover intent in the data maelstrom.

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