Infographic: Gamification Becomes Mainstream

One term we’ve heard more of this past year is “gamification,” the transfer of gaming activities and concepts to more mainstream enterprise software. Certainly, this isn’t new: corporate games have been around for a long time; Maritz (the HR benefits company) has built a wonderful business using many gaming techniques. But this year it seemed that games were everywhere, and not just Foursquare badges and check-ins. Mainstream brands such as AOL and Dell adopted these techniques, we had the first ever gamification conference this year and Gartner even put it on their hype cycle. (Now we know the trend is already overused.) Big Door put together this infographic that summaries some of these points.

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