This week's top story was Marshall Kirkpatrick's analysis of Facebook's third biggest advertiser, which, allegedly, was a Bing affiliate scam. After the story broke, Facebook denied any connection to it and Bing shut it down right away. It's a story that got more convoluted as the various players responded to the allegations - which always makes for fun reading.

In location news, visitors to 9-11 locations in New York, Washington D.C. and Pennsylvania can use an app to listen to oral histories from first-responders. The top real-time Web story was that Collecta is ending its API. And one of our biggest Internet of Things stories of last year is finally here: IPv4 addresses are about run out. In 10 days, to be exact. Read on for more.

Top Stories of the Week

 

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Download Our Latest Free Report: Engaging Online Communities

The countless individual interactions people make online have introduced a new level of complexity in marketing. These "gestures" come in the form of likes in Facebook, replies in Twitter or subscriptions to blogs. Other gestures may be a link to a site or a check-in on a location-based network. Engaging Online Communities takes a look at how the modern enterprise must set up the right systems so it can keep track of the gestures that people make and perform analytics on the data. You can download and view Engaging Online Communities here.


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Real-Time Web

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Internet of Things

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