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You hear the acronym thrown around all the time, especially at the office: ROI. But in real life, a return on an investment has nothing to do with money, and everything to do with being pleasantly surprised at the unexpected value that a purchase can bring.
HP wants to hear your story of a surprising ROI you received for its Reimagine ROI Reboot Sweepstakes. How's this for incredible ROI: For the few minutes of your time it takes to play, you can win an awesome prize package that includes a trip for six to Napa Valley for a five-day getaway, including travel, accommodations, gourmet meals, spa treatments, a hot-air balloon ride, and a limo tour of wine country, among other perks. And when you return, you'll find new HP computers, printers and more waiting and ready to help you get back to work.
So start thinking... how did a simple purchase go beyond its functionality to inspire you? Did you ever find a unique use for an item, or manage to get more mileage out of an outdated product? Share your surprising ROI tale, and get more bang for your contest click. Submit your story before Oct. 31.