Old Spice's social media campaign exploded late this week and, unsurprisingly, what readers really wanted to know about was how the videos were being made. We also continued our exploration of the significant Internet trends of 2010: the Internet of Things swaddles you in cloth that listens; I scream, you scream, we all scream for augmented reality-flavored ice cream; and there's now a real-time, Facebook-like chat room for your site. Read on for more.
Top Stories of the Week
- How the Old Spice Videos Are Being Made
- 10 Inspiring TED Talks for Startups
- Picking the Right Programming Language for Your Startup
- Bankrupt Gay Teen Site May Be Forced to Hand Over Personal Information of Users
- The New Digg: What It Means For Power Users & Publishers
More coverage and analysis from ReadWriteWeb
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We're delighted to announce ReadWriteWeb's fourth premium report, The Future of the Cloud: Cloud Platform APIs are the Business of Cloud Computing. Thanks to the generosity of our partners VMWare and Intel, we're providing this report at no cost to you. The Future of the Cloud highlights cloud computing's impact on IT organizations, and explores both its disruptive nature and the new markets and opportunities it's creating. It also covers the impact of the transition on IT organizations in areas such as security, data, the new fundamentals of service provision, network architecture and the need to make the cloud part of a long-term systems and technology strategic plan. For more information or to download the report, visit here.
Real-Time Web
- Envolve: A Facebook-Like Chat Room for Your Site
- Echo Unleashes the Masses with Real-Time Comment Widget
Augmented Reality
- Augmented Reality Becoming More Like the Read/Write Web
- Ben & Jerry's: How a Big Brand Explores Augmented Reality
More Augmented Reality coverage
Internet of Things
More Internet of Things coverage
Mobile Web
- MasterCard Launches Woot-Like iPhone App for Daily Deals
- Survey: Over Half of Location-Based Services Users Fear Loss of Privacy
- Facebook's OpenGraph is Coming to the Mobile Web
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ReadWriteStart
Our channel ReadWriteStart, sponsored by Microsoft BizSpark, is dedicated to profiling startups and entrepreneurs.
- How to Scale Code Deployment Like Twitter Does
- Why Press Releases Aren't Always the Best Way to Get Press
- Tutorials Made Easy with IORAD
ReadWriteCloud
Our channel ReadWriteCloud, sponsored by VMware and Intel, is dedicated to Virtualization and Cloud Computing.
- How Steve Ballmer Ruined the Cloud and the World Cup
- A Business Intelligence Tool for Those Who Want More Than a Spreadsheet
- Twitter: Comparing its Velocity, not Downtime
ReadWriteEnterprise
Our channel ReadWriteEnterprise is devoted to 'enterprise 2.0' and using social software inside organizations.
- Steve Ballmer Announces That There Will be Tablet Announcements
- BlackBerry 6 Preview Features Social Feeds and New Browser
- NoSQL Database CouchDB Turns 1.0
ReadWriteBiz
Our channel ReadWriteBiz is a resource and guide for small to medium businesses.
- Why Your Company Should Have a Facebook Page (Not a Profile)
- New HootSuite Features Offer More Insight About Your Customers
Enjoy your weekend everyone.
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