Recently I was the keynote speaker at the Unlimited Potential W2W (Wellington to the World) event in Wellington, New Zealand. The topic of my presentation was running a virtual company.

In the presentation, written by our Marketing Manager Elyssa Pallai, I spoke about the unique nature of ReadWriteWeb's virtual business model and culture. Watch the video of my entire presentation below, for details of how our company is run and the Internet tools we use.

As I explain in the video, ReadWriteWeb is a totally virtual organization. We have no head office, or any office for that matter. Our team works from home or on the road, around the globe, in multiple time-zones, 24/7. Being totally virtual is about a cultural change — a mind shift.

Presentation, video-taped by Spring TV and available on Viddler:

Slides, via Slideshare: