Facebook Gen Y Says: You Can Take Facebook, but Please Don't Take our Email! A recent study by industry group the Participatory Marketing Network has unearthed some surprising data on Gen Y behavior. Apparently, the members of this young demographic (ages 18-24) would rather give up their social networking accounts before they would abandon their email. Given that this generation is typically viewed as "plugged in… Social Sarah Perez View comments
Cloud Computing Office Web Apps Expands, More Invited to Join Technical Preview Office Web Applications, the browser-based versions of Microsoft Word, Excel, PowerPoint, and OneNote, are now being made available to more users according to a post on the Windows Live Team blog. The online office suite, which began its initial alpha testing (in Microsoft terms, it's called a "Technical Preview") in mid-September, was originally… Sarah Perez View comments
Real-Time Web Echo Creator Khris Loux on the Ties That Bind the Real-Time Web JS-Kit CEO Khris Loux sees the Internet as a digital brain, a network of nodes and synapses firing signals through pathways in relays of ever-increasing speed and intelligence. At the ReadWrite Real-Time Web Summit, he talked to us about how the synaptic web, as he calls it, relies on real-time communication and distributed networking to tie… Jolie O'Dell View comments
Google Google Releases API for Website Optimizer: A/B & Multivariate Testing for All Google Website Optimizer, a powerful tool that allows website owners to split traffic and test the effectiveness and conversion rates for an array of variables, has traditionally required a lot of back-and-forth between any given site and the Website Optimizer interface. With the release of a new API, announced today, Google is allowing site… Jolie O'Dell View comments
Social Web DiningIn: Evite with Group Food Orders In my last workplace, ordering food for the group was always a dreaded task. Regardless of how much you enjoy the company of your colleagues, there's always someone with a nut allergy, someone who wants their dressing on the side and someone who is quite simply, a pain in the butt. Best known for its web-to-door food delivery service, DiningIn just… Social Dana Oshiro View comments