Twitter Effect's Power Overstated when it Comes to Making and Breaking Movies
When summer movies like Sacha Baron Cohen's "Bruno" and "Funny People," the latest from comedic hit-maker Judd Apatow, tanked, for once people weren't blaming the quality of the films themselves. They were blaming Twitter. According to multiple reports, it was the early buzz on Twitter - much of it negative - that caused these movies to crash and…