The original product created collaborative, online work environments called "mailspaces" to contain email messages, both text and multimedia. In the latest release, issued this past Wednesday, the company has significantly enhanced the UX, making it easier for users to track their email threads, know who said what when, and use email in a modern, collaborative way rather than the static fashion to which we've become accustomed.
Key new features of this release include instant summaries of an entire conversations; large, readable thumbnails for content such as maps, images, and documents; new naviagion that shows the list of people in a conversation, allowing users to filter the views by sender or recipient users; and the ability to easily invite additional people to the conversation directly through the mailspace.
"People are getting used to all the great social platforms and tools available, and email isn't one of them," said Cc:Betty CEO and co-founder Michael Cerda. "Betty was designed to transport people out of old-school email into a modern day mailspace where they can easily communicate, collaborate, share, and engage in an organized and interconnected environment. Our goal is to make communicating simple and productive again. Our beta users are responding with great input and feedback, which is represented in this latest iteration."