As the sun set behind Manhattan's skyline, the Internet Oldtimers worked their way through a healthy number of vodka tonics on the roof of the Roosevelt Hotel. These guys had nothing to prove: They'd earned their stripes over ten to fifteen years each of online money-making.
Here, we caught up with John C. Havens of BlogTalkRadio, and he shared insights from his recently released book, Tactical Transparency. Sometimes, a filter on honest sharing in social media can benefit everyone involved, particularly where brands are concerned.
The book, a collaboration with PR oldtimer Shel Holtz, involved years of work and dozens of interviews with social media leaders. All the interviews are available as audio downloads on this BlogTalkRadio page, as well.