web For Sale By Publisher Helps Site Owners Sell Their Own Ads For Sale By Publisher today launched a directory of web sites seeking to sell their own ads and bypass ad networks. Direct sales of ads is attractive to publishers because it allows them to keep 100% of their ad dollars, and attractive to advertisers because it lets them cut specific, long-term deals with site owners. Many blogs and small site… Josh Catone View comments
web FanCovers is YouTube For Amateur Music There's no denying that amateur music is hot right now, especially in the United States. Both NBC and Fox have competing television shows based around amateur karaoke (The Singing Bee and Don't Forget the Lyrics, respectively), not to mention Fox's yearly amateur music hit, American Idol. Last year Yahoo! bought karaoke site Bix and often the… Josh Catone View comments
Polls Online Music Poll Update: last.fm Edges Ahead of Pandora Our poll this week asks: What is your favorite online music streaming service? So far, last.fm and Pandora have been engaged in an epic struggle - both have led the poll at various times during the week. As of now, last.fm has gone back into the lead. Here's the top 5 so far: last.fm 32% (207 votes) Pandora 30% (197 votes) Yahoo Music 9% (61… Richard MacManus View comments
Analysis Mobile Social Networking: MySpace, Facebook, MSN the Leading Services M:Metrics has released some interesting data about mobile social networking. It states that MySpace has the largest mobile network in the United States and UK, while MSN/Windows Live Spaces is preferred in France, Germany, Italy and Spain. Overall 12.3 million consumers in the United States and Western Europe reported accessing a social networking… Mobile Richard MacManus View comments
web PubMatic Aims to Maximize Revenue for Web Site Publishers PubMatic, which launched a limited alpha to the general public today, is a new service that helps web site publishers run the highest paying ads from top ad networks. Unlike ad auctions such as Right Media, in which ad networks bid against one another to fill inventory, PubMatic takes an algorithmic approach to determining which ads will pay… Josh Catone View comments