Home Next Generation of Online Invitation Sites

Next Generation of Online Invitation Sites

Written by Jay Fortner and edited by Richard MacManus

After the Super Bowl and the defeat of my team the Chicago Bears, I checked my inbox
to see how many Evite invitations I’d received for
Super Bowl parties. Evite has been around for a relatively long time (1998), with very
little competition. For example all my friends use Facebook or Evite to send out
electronic invitations. But what competition is out there for Evite? In this post I check
out a few of the ‘web 2.0’ sites that could one day usurp Evite. They are all promising,
but have some way to go before they appeal to the average person and not just early
adopters.

Planyp.us

This Chicago-based Evite
system is meant for casual events. Currently the user interface is not aesthetically
pleasing, but the service offers a wiki-like product to enable gatherings big or small.
With some refining of the UI, they have a chance. I like the navigation and their
emphasis on sharing and aggregating information for invites. Currently, the site has no
clear monetization strategy.

Mypunchbowl

Mypunchbowl is like an
advanced Evite, in that it sticks mainly to features that are similar to Evite’s – such
as customized templates. They make it simple and easy for registration and have
integrated message boards, updates, and the ability to edit your RSVP status to increase
the pre-event conversation. After you have planned an event, they give recommendations of
party stores and other places of interest. This could be of major interest and I expect
Mypunchbowl to strike many deals with local retailers, with the goal of being a data mine
of sponsored local listings. Over time, this may be a compelling business model.

Renkoo

I really like Renkoo, although it feels
kind of “geeky”. You can use Renkoo to begin the organization of an event and reach a
consensus on the next meeting place. The conversation can be tracked in many different
formats – including instant messenger, email, SMS or on Renkoo’s website. Their ‘Comet’
technology enables two-way, real time communication for all people taking part in the
discussion. If someone isn’t logged in, the conversation will be displayed in full the
next time they go to their Renkoo account. All in all, Renkoo has a shot because of their
management team, use of technology on multiple platforms, and they are well funded.

Conclusion

There are other evite sites out there, such as Goovite and Socializr. But in general the online invite space
has a long way to go. In order to build the necessary critical mass, these sites have to
find a way to encourage the average person to send out a couple of invites a week – and
not just for major events like the Super Bowl. These sites can provide tremendous value
to review and local sites, as well as provide recommendations on events in the
area. 

Note that the major difference between events 2.0 sites, such as
upcoming.org, and the sites we’ve profiled here, is the emphasis on pre-event planning.
But along with pre-event planning, the above services need to be smarter and suggest
events that I would like to attend – based on my previous history. Additionally, they
should make it easy for me to send out a quick invite to my group, without going through
the pains of creating a formal invite off a template. If we all want to meet up for
lunch, it should take me less than a minute – and integrate with all of our mobile
devices – so that we can meet up quickly. Until this happens, and is simple enough for
mainstream people, Evite will still reign supreme in the online invitation arena.

About ReadWrite’s Editorial Process

The ReadWrite Editorial policy involves closely monitoring the tech industry for major developments, new product launches, AI breakthroughs, video game releases and other newsworthy events. Editors assign relevant stories to staff writers or freelance contributors with expertise in each particular topic area. Before publication, articles go through a rigorous round of editing for accuracy, clarity, and to ensure adherence to ReadWrite's style guidelines.

Get the biggest tech headlines of the day delivered to your inbox

    By signing up, you agree to our Terms and Privacy Policy. Unsubscribe anytime.

    Tech News

    Explore the latest in tech with our Tech News. We cut through the noise for concise, relevant updates, keeping you informed about the rapidly evolving tech landscape with curated content that separates signal from noise.

    In-Depth Tech Stories

    Explore tech impact in In-Depth Stories. Narrative data journalism offers comprehensive analyses, revealing stories behind data. Understand industry trends for a deeper perspective on tech's intricate relationships with society.

    Expert Reviews

    Empower decisions with Expert Reviews, merging industry expertise and insightful analysis. Delve into tech intricacies, get the best deals, and stay ahead with our trustworthy guide to navigating the ever-changing tech market.